“El Ocaso del Consumo” is a work that immerses the viewer in a dreamlike and dystopian landscape, where everyday elements are transformed under a palette of inverted colors and an oppressive atmosphere. The intense red sky dominates the scene, projecting a sense of alarm or an imminent end over a village of traditional architecture.
In the foreground, a figure in a cocked hat and faux fur coat rests on the pavement, surrounded by bottles of a well-known sugary drink. Her pose and the presence of these empty containers, ubiquitous symbols of global consumerism, suggest a state of abandonment or saturation. Around her, a procession of figures resembling donkeys or hybrid creatures, electric blue and ghostly, cross the square, adding an element of absurdity and mystery. The silhouettes of cows on weathervanes, inverted and omnipresent on the horizon, reinforce the theme of a society where certain symbols (consumption, production) are inescapable.
This composition rich in symbolism invites reflection on the impact of modernity and consumerism on the urban landscape and the human psyche. Is it a warning about a future exhausted by excess, or a critique of alienation in a world saturated with brands and artificiality? The work challenges the viewer to confront these questions in an environment of haunting beauty and strangeness.